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Archive for the 'Email Marketing' Category

Email & Video

Thursday, January 11th, 2007

Internet Marketers take note:
Michael Weisel, Chief Technology Office of Gold Lasso, commented, “It is obvious that email is helping to drive the growth of Internet videos and video podcasts, and in most instances, my team has found that by posting links to video in emails, you will get far more viewers than if you send […]

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Companies That Use Email Marketing Campaigns

Monday, January 8th, 2007

I have posted a sharing on Email Marketing a few days back.
Below are some examples of companies that use e-mail marketing campaigns compiled by Michelle Field:
1) Cancer Research UK
http://www.cancer2020.org/
The company has sent automatic e-mails to existing members (e-mail blast) of their organisation, encouraging them to sign a petition, to prepare the NHS for future cancer […]

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Is Email Marketing Dead?

Saturday, January 6th, 2007

Yeah, a lot of people claim that Email Marketing is going to die.
 MarketingSherpa thinks oterwise. They have just released a report “Email Marketing Benchmark guide 2007. The Benchmark Guide includes research data from more than 3,500 marketers sharing real-life data on their email campaigns.
You can check it out here http://www.sherpastore.com/email-benchmark.html
On December 19, 2006, MarketingSherpa President […]

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