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Archive for the 'Web2.0' Category

What Are Companies Doing in Second Life Right Now?

Sunday, January 28th, 2007

Web 2.0 is hot, whether you are doing online or offline business, these Web 2.0 sites are great pool of potential customers.
Besides YouTube, MySpace, you might like to take a look at SecondLife.com.
Lets see what are companies doing in SecondLife right now …………….
Regardless of the lack of economies of scale, some companies are pushing hard to make Second […]

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Top 5 Consumer Trends for 2005

Friday, January 12th, 2007

Hey pals, have you subscribed to www.TrandWatching,com?
If not, do yourself a favor, get subscribed for free.
They have posted the “Top 5 Consumer Trends for 2005″.
1. Status Lifestyle
 Here’s something trend watchers, CMOs and other business professionals should be able to agree on: in the end, when dealing with (and selling to) people, everything always comes back […]

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Think Google, Think Targeting, Video, Social Networks, and Online Gaming!

Thursday, January 11th, 2007

By 2011, online advertising is expected to reach $82 billion, growing at an annual rate of at least 21 percent.
This year online advertising will take bigger leap, aprticularly the vdieo ads. When Google invested in YouTude and also allow video ads on their AdSense ads, we all can expect the boom on online video ads just like […]

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Marketing and Media Experts Contribute to 2007 Projections

Wednesday, January 10th, 2007

 I chanced upon a report wirtten by Kate Maddox for B2B.
Maddox introduces her report by noting that users (of the Internet) are just as interested in creating content as they are in watching it, and suggests that marketers must truly understand their target audience’s behavior and interests to cut through the clutter. She reports her […]

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The Best Web 2.0 of 2006

Sunday, January 7th, 2007

Dion Hinchcliffe from Sys-Con Magazine Italia listed The Best Web 2.0 Software of 2006.
——————————————————————————-
Category: Social Network
Best Offering: MySpace

Runners Up:  
 ——————————————————————————–
Category:  Start Pages
Best Offering: Netvibes

 Runners Up:   
 —————————————————————————————-
Category: Social Bookmarking
Best Offering: StumbleUpon
 
Runners Up:    
 —————————————————————————
Category: Peer Production News
Best Offering: Netscape.com

Runners Up:   
————————————————————————-
Category:  Social Media Sharing
Best Offering: YouTube

Runners Up: […]

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JWT Spots Seventy Things to Watch in 2007

Sunday, January 7th, 2007

JWT, the largest advertising agency in the U.S. and the fourth-largest in the world, announced today 70 “in” products, services and trends that will help to define 2007.
“As globalization continues to make our world seem smaller, localization will come to a head in 2007,” says Ann Mack, director of trendspotting at JWT.
This echo my earlier […]

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eMarketer’s 10 Key Predictions for 2007

Saturday, January 6th, 2007

 In eMarketer.com, it listed the key 10 prediction for Year 2007, again, the topics on Video, Social Networking and mobile TV are among the top.
I can surely say for Internet Marketers to drive traffic (huge traffic) to their websites is to tap on Video, join the Social Network sites and plan out strategy on Net TV advertising. 
More and more poeple will […]

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Giving Users A Choice and Stick It To People

Friday, January 5th, 2007

Chanced upon a blog and I extracted the following  which I found similarity to my own predictions, particularly “Giving users a choice”, “Stick it to people”.   
I found “UK gets blogging” interesting. Blogging is already very popular among the youth in Asian countries particularly Singapore, even the politicians in Singapore are into  blogging. 
It looks like blogging […]

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Social Networks & Video

Thursday, January 4th, 2007

This is the year for the Web 2.0 sites.
Take a look at the Social Networking Sites like MySpace, Friendsters, who are the main subscribers? The young generation!
They are creating a new wave, a powerful one.
User-generated content properties, such as Wikipedia, MySpace, and YouTube, have moved to the top of the pack, owing to their focus […]

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Chris Richardson’s 2007 Predictions!

Thursday, January 4th, 2007

Chris Richardson from www.Webpronews.com has these predictions for Year 2007.
The first thing eMarketer foresees is an increase in spending for online advertising, a market that’s already enjoying a lucrative existence. If you follow the trends of online ad spending from the last few years, you can see why they would make this prognostication.
In 2004, $9.6 […]

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